Year: 2014
Client: FOTW
Role: Motion Design Lead
Sizzling, slithering serpentine danger noodle motion design doodle.
Snakes ain't nuttin but Maths and Motion
Black eyes and charcoal scales. A scorching snake straight outta the depths of Mount Doom. Made at Fall Off the Wall during the development phase of a Sky Poker ad.

Mimicking natural movement realistically in animation is always a worthwhile challenge. Especially the movement of animals. But creating a snake sparked particular joy for me.

Looking at references I found that many snakes move in very regular undulating patterns, patterns that to my great delight could be expressed in just a couple of equations and art directed very easily in 3D with simple curves.



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